Many beauty professionals nowadays search for profitable beauty business ideas or trending opportunities in the beauty industry. Any individual can initiate a small-scale beauty business with less money.
As per a recent study, the beauty and personal care market worldwide is expected to generate a revenue of US$625.70bn in 2023. The market is expected to grow at an annual rate of 3.32% (CAGR 2023-2028).
The United States has the largest cosmetics market in the world. As per a recent report in Statista, the U.S. make-up market is expected to maintain positive growth in the coming years.
Increased demand for multi-feature products such as moisturizing creams with sun protection and anti-ageing or anti-wrinkle properties are likely to drive market growth in the coming years. Haircare is the second largest segment and indicates good future growth potential. The cosmetics segment also has growth potential as demand is increasing for premium cosmetics in the expanding middle class in developing nations.
47 Beauty Business Ideas
1. Anti-Aging Clinic
The anti-aging clinic provides a method of fighting fine lines and wrinkles. Generally different products such as creams, serums, etc. Sometimes with minor surgery. Having proper skills and expertise in anti-ageing treatment, any individual can initiate an anti-ageing clinic business.
2. Anti-Tan Salon
Tanning is a major problem for almost every woman who travels outside of the home in the sunlight. And they get tanned skin for maximum sun exposure. Anti-tan units provide treatment and a beauty care regime to get rid of skin tan. The demand for this type of salon is increasing very fast both in the metro cities and small towns.
3. Aroma Therapy
Aromatherapy is a treatment with aromatic essential oils. It can be used by anybody for physical, physiological, mental, and spiritual well-being daily or as and when required. Aromatherapy relies on essential oil to achieve a gentle, nurturing effect on the Body & mind. The Oils are used on the skin, in the bath & through inhalation to promote relaxation & well-being.
4. Makeup Artist
If you enjoy doing makeup on others’ faces and know how to create magic with different cosmetics, you can start this business from your home location and part-time. As a makeup artist, you will provide service to clients who look their best for weddings or other special events and give beauty makeovers to people who want to update their everyday images.
5. Start a Beauty Blog
If you have a passion for beauty and enjoy sharing tips, trends, and product reviews, start a beauty blog or vlog. You can also create engaging content on platforms like YouTube or Instagram, and monetize through partnerships, sponsorships, and affiliate marketing.
Learn More: How to Start a Beauty Blog
6. Beauty Exhibition Organizer
Having a proper network and business connections with the beauty industry professionals, one can start this business. Beauty exhibitions provide a great way to build exposure for a budding list of models and a great way to make more contacts within the beauty industry.
7. Beauty Magazine
Fashion and beauty magazines are very premium magazines globally. And magazine with a specific niche audience can earn good advertising revenue. However, this is not an easy business. The business demands strategic planning and substantial capital investment.
8. Beauty Salon
The conventional beauty salon is still popular with customers. You can open a beauty salon and offer services like hair styling, facials, massages, and nail care, a well-curated salon can attract a steady stream of clients. This is one of the most trending beauty business ideas in the retail segment.
9. Beauty Product Affiliate Marketing
This is an excellent home-based online beauty business idea. Reviewing the products and selling the products from there through an affiliate program is a self-rewarding way to generate a handsome income. The most interesting is that without having any inventory you can sell enormous types of products from there.
Learn More: How to Start Affiliate Marketing Business
10. Beauty Spa
A beauty spa or day spa business is one of the most profitable beauty business ideas. With proper management skills and marketing strategy, any individual can initiate a beauty spa business with substantial capital investment.
11. Body Piercing
The mobile body piercing business opportunity is perfect for those entrepreneurs who are skilled enough in piercing and want to operate the business from a metro city location. Body piercing is exactly making a piercing in the body with a needle to get an opening for the installation of a piece of jewelry.
12. Cosmetic Store
A cosmetics store is one of the most trending beauty business ideas in the retail sector. Apart from the renowned brand, you can also sell local brands with a comparatively bigger margin. It includes a vast variety of products such as skincare, haircare, personal care, essential oils, aromatherapy products, etc.
13. DIY Appliances Selling
This is one of the most trending beauty business ideas. So many people want to create their own cosmetic or skincare products at home. Several different specialty appliances are also there to make the products. These products are very useful and considered luxury items.
14. Embroidery Unit
Embroidery is ancient needle art. And it is one of the most popular needlework for designer garment making. Additionally, embroidery is very popular in any type of decorative bag, home decor, and home furnishing industry.
15. Fragrance Selling
Fragrance is a multi-billion dollar industry globally. It includes scents, perfumes, deodorants, body sprays, etc. You can establish a production business or you can only sell these products with an exclusive retail agreement with a reputed and reliable fragrance manufacturer.
16. Hair Removal Service
The hair removal service business can be initiated in two ways. One is by setting up a hair removal clinic and the other way by giving service mobile – at the client’s doorstep. Proper knowledge and skills are required. Laser hair removal involves the removal of body hair permanently, using laser equipment.
17. Hair Salon
A hair salon is one of the most trending beauty business ideas that can be initiated with substantial capital investment. You can start a hair salon business as your own or by buying a franchise of a reputed brand. Buying a franchise will help you in entering the hair care industry at the beginning.
18. Sell Herbal Beauty Products
Consumers worldwide prefer herbal beauty products such as skin care products, hair care products, make-up products, and others. The market share for herbal beauty products has increased considerably as compared to synthetic beauty products.
19. Image Consultant
The image consulting business is all about providing advice to your clients about beauty makeovers, clothing fitness, color basics, and instructions for enhancing self-confidence that helps them to look and act their best professionally. An individual having true passion and interest in helping others can initiate this business part-time from his/her home location.
20. Barber Shop
If you are a skilled and professional barber, then starting a barbershop is a highly lucrative business for you. You can open this kind of store both in small towns and metro cities. Also, you can start the business as a franchise partner of a reputed men’s grooming brand.
21. Nail Salon
Owing a nail salon business can be fun and profitable and is a great beauty business. If you are short on budget, you can start from a home location while providing services on a mobile basis. Many people, including both men and women, enjoy getting a professional pedicure and manicure occasionally.
22. Manners Training
Manners training professional’s demand is increasing rapidly not only in developed countries but also in developing countries. Well-behaved children with proper manners are the pride of every parent. You can start this business either by setting up an institute or at home.
23. Massage Salon
Initiating a massage salon or starting a career as an independent masseur, demands specific skills, certification, and experience. A massage salon is one of the most profitable beauty business ideas one can initiate with proper planning and substantial capital investment. In the United States, there is a wide scope of making money running a massage salon.
24. Massage Therapist
Starting your career as a massage therapist is an excellent idea if you have the proper skills and are passionate about the job. Any individual can initiate this business as home-based and mobile. Either you can provide the service at the client’s premises or you can arrange a massage space at your home if you have a spare room there.
25. Mobile Facial Spa
The mobile facial spa business provides services to people who just can not make time in their busy schedules to allow themselves the luxury of a facial and spa, especially when they work full-time. A person having interest and training in beauty and cosmetology could provide a service where he/she brings the facial and spa service to a person’s home or any desired location like offices, hotels, and hospitals.
26. Mobile Foot Massage
Mobile foot massage service business can be initiated as an independent professional or set up as a company. As daily lifestyle turns out to be more stressful, the demand for massage services is on the rise and it creates terrific opportunities. One can start this venture with a very minimum start-up cost. People who spend a lot of time on their feet are the obvious customers for this business.
27. Natural Skin Care Product Business
Demand for natural skin care products is increasing day by day, because of increasing awareness of natural product usage. If you have that skill and expertise you can start natural product manufacturing and selling.
28. Nail Art Shoppe
Nair art is an emerging industry. And the industry is growing very fast. If you want to start a niche business in the fashion and beauty industry, you can consider starting a nail art shop of your own. The business demands moderate capital investment and strategic marketing planning.
29. Online Cosmetic Selling
If you are passionate about beauty products, you can start an online cosmetic selling business home-based and part-time. With the right technology, a lot of passion, and a little knowledge, you could run a well-oiled online store that could win you customers for life.
30. Paper Jewelry Making
Pearl jewelry comes in semi-precious jewelry. Therefore, people from different economic classes can afford to wear this type of jewelry regularly. You can start this business at home too. However, the business demands small capital investment for procuring pearls and other equipment and hand tools.
31. Perfume Retailing
This is another great retail business you can consider in the fashion and beauty industry. The business is highly profitable. Additionally, you can sell perfumes from both offline and online stores. For an offline proposition, the shop-in-shop or kiosk model works best in this business.
32. Sauna Lounge
Physically, nothing is more reinvigorating than a deep, healthy sweat every day. Tension fades. Muscles unwind. Mentally, we emerge relaxed, revived, and ready for whatever the day may bring. In initiating a sauna lounge business most crucial is location.
33. Senior Citizen Clothes Retailing
Senior citizens need a special type of comfortable clothing and dresses. And opening a specialty store for only senior citizens is a highly profitable business. However, the success of this business highly depends on the local demographics of your area. Therefore, thorough market research is an absolute necessity before starting this business.
34. Specialty Soap Making
The soap-making business is very profitable. And as your business grows, you can scale up at any moment in time. With a few types of equipment and raw materials, you can start this business. Additionally, the business demands a small amount of startup capital investment in starting.
35. Skin Care Consulting
Skincare consulting is one of the most profitable home-based beauty business ideas that can be started with less capital. Skincare consulting provides services to clients to find the right combination of skin-care products to enhance the health and appearance of their skin.
36. Stretch Mark Removal
The Stretch mark removal business can be initiated in many ways. You can start this business as a home-based, as mobile, or as initiating a retail outlet of stretch mark removal clinic. Proper planning and excellent skills are important in this business.
37. Tanning Salon
The tanning salon is one of the most profitable beauty business ideas that can be started with proper planning and substantial capital investment. Using technology updated machinery and having a proper marketing strategy are important to be successful in this business.
38. Tattoo Parlor
The Tattoo parlor business opportunity is perfect for those who are aspiring tattoo artists and passionate about tattoo art. A Tattoo parlor business demands a certain level of professionalism and to make the tattoo parlor business a successful venture tattoo artists of your shop are the key factor.
39. Wedding Shoppe
If you are a creative person, you can consider starting a wedding shop of your own. A wedding shop offers every single item related to weddings. The wide list includes wedding dresses for brides and grooms, jewelry, wedding rings, shoes, etc. The business demands strategic planning and moderate capital investment. You can also consider opening a franchise.
40. Mobile Salon Services
You can consider taking beauty directly to your clients’ doorsteps. The mobile salon services are gaining popularity for their convenience. From haircuts to manicures, a fully-equipped van or a team of on-the-go beauty experts can bring the salon experience to customers at their homes or workplaces.
41. Wigs and Hair extensions
Nowadays wigs and hair extensions are not just considered costume accessories. They are used often by celebrities and non-celebrities alike. The medical service industry is one of the great markets for wigs for those patients who have lost their hair due to illness.
42. Develop a Beauty App
If you have a tech background, consider creating a beauty app. You can monetize through in-app purchases, offering premium subscriptions for advanced features, partnering with beauty brands for promotions, and doing affiliate marketing for recommended products.
43. Beauty Subscription Box
The subscription box industry is expected to grow in the coming years. Some of the beauty products that work well in subscription boxes include skincare essentials, makeup items, haircare products, and innovative beauty tools. You can consider rotating products to keep the offerings exciting.
44. Wellness and Beauty Retreats
You can combine beauty and wellness by organizing retreats. These retreats can include yoga, meditation, spa treatments, and beauty services. Individuals searching for a restorative vacation are attracted to these holistic activities.
45. Perfume Making Workshops
You can organize seminars to learn the skill of creating perfumes. You can sell fragrance kits and extra supplies, and participants get to create their distinctive scents.
46. Organic Beauty Farming
If you have vacant land, consider organic beauty farming. You can grow herbs, flowers, and plants on your farm used in skincare products.
47. Virtual Beauty Consultations
You can use technology and provide online consultations for beauty. Beauty experts can advice individualised skincare or cosmetic advice via video conversations with clients across the world.
Conclusion: There is a lot of space for creativity and invention in the beauty sector. The above-mentioned list of beauty business ideas provides a wide range of prospects. It includes product development, hands-on services, and online. However, it is advisable to conduct thorough research and seek professional advice as needed when launching any beauty business venture.
Editorial Team at 99BusinessIdeas is a team of experts led by Rupak Chakrabarty with over 25 years of experience in starting and running small businesses. Started in 2010, 99BusinessIdeas is now one of the largest free small business resources in the industry.