To be successful in the luxury bus rental business, aggressive advertising and marketing drive is essential. An entrepreneur having experience in the travel business and passionate about traveling can start this venture. Luxury bus rental is a capital intensive and a high-profit business in the travel industry.
Business Plan for Luxury Bus Rental Business
In starting luxury bus rental business a detail business plan is the most important tool to have. Analyze your competitors and target market. Then determine how many buses you will purchase to start with. Who will be your niche? Clearly, fix your marketing strategy. What will be the package pricing you will be offering. What will be the finance option? Definitely, you will purchase the buses through hypothecation from the financial institution. Check the EMI amount and interest rates. Calculate an anticipated return on investment.
In initiating luxury bus rental business you will need to determine the ownership pattern of your company. Other than having road tax and commercial registration for the buses you will need to have insurance. It is advisable before getting into the business consult with an attorney or small business consultant.
As per the seating capacity of your bus, you can plan different packages to offer your clients. For domestic travelers, you can plan some holiday tour packages, especially in the summer and winter season. You can get orders also for corporate business houses. Apart from those schools, clubs, business associations, wedding parties are the potential customers who look for luxury bus services. You can also design some tour packages for exclusively international customer groups those have arrived for a holiday trip.
Hire only professional and skilled employees. In this type of business, the driver plays a vital role. You will need to have personnel as a guide or for coordination. Check their previous job history or depend on a reliable recommendation.
Getting Clients for Luxury Bus Rental Business
Promote your business offline and online both. This is all about promotional activity that will bring the clients. Make business tie-ups with travel agents and hotels. Go for some outdoor advertising activity. Adding some value-added services will give you satisfied clients. Keep your website updated with recent activity. Client’s reference is important in this type of business. Keep a sharing platform on your website where clients can share their memorable experience. Use social media to spread your luxury bus rental business.