Adventure tourism business is perfect for those aspiring entrepreneurs who owns outdoor tourism hobby with themselves and want to turn this into a profit making venture. Adventure tourism generally takes place in strange, exotic locations where thrill-seeking travelers always expect unexpected happenings.
The industry size in India is 500-600 crore and it is growing rapidly.
Adventure tourism business includes the different varieties of events like Rock climbing, Surfing, Wake boarding, White water rafting, Windsurfing, Mountain cycling, Paragliding etc. the target audience is normally male clients in the age group of 18-40.
Adventure Tourism Business Plan
Before starting adventure tourism business create a detail business plan. There are several adventure tourism business franchises available in the market. You can start the business by buying a franchise of an established brand or you can start your own.
Determine what types of adventure tourism you will be going to offer. According to that choose locations. As per your geographical location, you will need to choose the adventure tourism category. Calculate your start-up budget with promotional expenses.
Expertise For Adventure Tourism
It is always better to have some special training before starting the business. Several courses are available for different adventure tourism activity. Also, you can start the business by having skilled and experienced manpower.
Adventure Tourism Operation
Select a good accessible location for setup and choose a rocky, memorable name for your business. Concentrate on the interior part of the office and get equipped with computers, phones etc.
Design your innovative adventure tour events with entire details. Contact with the local vendors to have the little job getting done. Fix your pricing. It is recommended to have tailor-made software for day-to-day operations and tracking.
Maintain the safety guidelines in the activities. Every adventure tourism activity requires a special need for protective clothing and equipment.
In adventure tourism business you will need to have proper insurance. For any kind of injury and loss you can protect your business by having insurance only.
Promote Your Adventure Tourism Business
Give special attention in making marketing collateral like brochures business cards etc. Start promotion locally and publish some advertisement in travel magazines. You can initiate business website along with a blog regarding adventure tourism where your client can share their post-event experience.