Nowadays aspiring professionals from the various advertising-related fields are searching for advertising business ideas to start ventures of their own. The size of the advertising market is difficult to assess, and estimates by analysts vary to some degree. Estimates of ad spending may include spending at both local and national media outlets, as well as spending on Internet media via paid search and online ads.
According to a report from PricewaterhouseCoopers (PwC), while revenue from digital media will continue to exhibit stronger growth, non-digital media will still contribute well over 80% of global consumer revenues in 2019. A key feature of this multifaceted environment is the resilience – and in some cases resurgence – of aspects of ‘traditional’ media, including the shared, live experiences that consumers still love.
Turning to advertising, total global advertising revenues will rise at a CAGR of 4.7% to 2019. Again there will be wide variations by territory, with Indonesia the fastest-growing ad market at a CAGR of 12.9% to 2019, and Greece the only one to decline at a CAGR of -0.3%. Like consumer revenues, advertising will see digital growth and non-digital resilience: while global digital advertising revenue will rise at a 12.2% CAGR against just 1.2% for non-digital advertising, non-digital will still contribute over 60% of global ad spend in 2019.
Build your advertising business on case studies, not on clever pitch tactics. Advertising is an art of winning people over. In the advertising business, it is better to stop thinking as vendor but act like a partner. You must understand the core priority of the clients and behave more holistic consultant. Remember customers choose vendors but consultants accept clients. Here I put highly profitable 20 advertising business ideas that you can initiate with proper planning.
20 Highly Profitable Advertising Business Ideas List:
#1. 3D Modelling & Animation
3d modelling gives a product an effect of a real world in digital form. 3d modelling and animation services normally used for Architectural modelling & visualization, product modelling and design, characters & clips, E-learning content, mechanical and engineering visualization and many others.
#2. Advertisement Mediator
As advertisement mediator, your major role is to bring the opposing sides together and find a common platform. You will need to find the best advertising way and format for your clients.
#3. Advertising Campaign Developer
You can plan and build creative online campaigns and content for your clients— for successful social media campaigns, apps, mobile contests, video, email distribution, search engine optimization, online media ad buys — or a mix of all of the above.
#4. Advertising Consulting
To achieve success in advertising consulting business a person must have branding expertise, a creative mind and effective interpersonal skills. A person from marketing field possesses certain advantages in starting this business. These professionals are supposed to guide businesses in developing an effective advertising strategy to promote goods or services. Read More…
#5. Brand Developer
As a brand identity firm, you can help businesses construct a powerful brand and develop a brand strategy that produces explosive results.
#6. Commercial Photography
Individuals having expertise in still and video photography can initiate this venture from his/her home location. This is one of the most profitable advertising business ideas that needed very few equipment only.
#7. Content Developer
Producing quality info-based content that engages prospects and customers is the biggest content marketing challenge businesses face today. You can work here. You can initiate this business on your individual capacity or content writing capacity. Or you can go for establishing an organization for delivering quality content to your customers. This is one of the most profitable and future prospect advertising business ideas
#8. Creating Music Videos
Nowadays a lot of companies look for music videos for brand building activity. Artists and singers also look for music videos for promotion. You can try this creative work if you enjoy doing so.
#9. Developing Advertising Materials
In starting an advertising material developing company you must brand expertise. The services include both two types of advertising materials for print and online. This is one of the most highly profitable advertising business ideas.
#10. Direct-Mail Service Consultancy
Generally, community businesses prefer to have direct mail services. Those who are targeting mass like restaurants, auto service shops electronics or gadgets shops and general interest retail stores. This is a way of advertising where results can be measured quickly and easily. In starting this business you will only need to have a computer with internet and phone. You can initiate this venture from your home location.
#11. Event Management Agency
Event management agency business demands superior organizational and planning skills. Graduating from college in events management or a related major is a plus, but it’s not required necessity. In event management consulting business, your major customers are large corporations, educational institutes, married couples, religious organizations, political candidates NGO’s and many others.
#12. Graphic Design Services
Having expertise in graphic designing one can start graphic design service as an individual business or can initiate as an organization by hiring experts. Technical knowledge with a creative mind and as well as branding expertise is required in initiating this business.
#13. Internet Marketing Consulting
In to-days world, every small and big business need to have their own website. But only having a website not ensure getting potential customers. A lot of technical and branding issues are there to create a website as an effective marketing tool. Here you can work successfully as an internet marketing consultant. This is one of the most profitable advertising business ideas. Read More…
#14. Market Research Services
Initiating every small or big business, market research is mandatory in getting success. Providing market research services is a very profitable way of making money while you have the specific expertise for that.
#15. Outdoor Specialty Advertising Service
Outdoor advertising consulting business is all about to advise your client about advertising the product or services publicized outdoor. Outdoor advertising actually offers visual marketing with their attractive and original means of communication. Outdoor advertising is a very rich and diverse medium that allows the unique spectrum of creativity for the designer to work with. Read More…
#16. Print Advertising
Print advertising consultant supposed to render services in the field of any printing document required by the organization. Print advertising includes the services of designing and printing both. Operating a print advertising business you will need to focus on costs, prices, product demand and supply.
#17. Product Branding @ Packaging
In product branding @ packaging you will be giving inputs on presenting the product properly and retail-ready. Any small and big businesses emphasize the importance of investing in the brand because it is the most valuable and powerful aspect of the business.
#18. Promotional Product Selling
Promotional product selling in one of the highly profitable advertising business ideas you can initiate with moderate capital investment. The business includes a wide range of product variety such as key chains, mugs, T-shirts, caps, wall clocks, business card holders and many others. Read More…
#19. Public Relation Agency
In starting public relation agency business you will need to work both print and electronics media. The main area where public relation professionals work that is to get their client’s story in the media. A degree or certificate in public relations is a plus but not an absolute necessity. Read More…
#20. TV & Radio Commercial Consultancy
As a TV & Radio commercial consultant you will need to find out an ideal media with an ideal program where your client will get maximum output by giving advertisement. It demands a strategic and knowledgeable thinking. It’s all about generating a defined, single-purpose idea which communicates your message in a compelling and meaningful way.